Ferrero Rocher
Premium E-commerce Creative Leadership
Elevating luxury confectionery through premium digital commerce experiences across the MENA region.
- Role
- Creative Lead
- Industry
- Premium Confectionery
- Region
- MENA
- Focus
- Luxury Commerce
- Client
- Ferrero Rocher
- Role
- Creative Lead
- Focus
- Premium commerce
- Markets
- Middle East & North Africa
A portfolio of digital commerce work built around gifting, ritual and restraint.
Select a Ferrero workstream below to open it as its own full-page editorial case study, similar to the Samsung project pages.
06 — Design Process
From gifting ritual to conversion.
A repeatable four-step method that keeps every Ferrero touchpoint feeling considered — from research to launch.
Discover
Immerse in the brand universe — heritage, gifting rituals, seasonal calendars and MENA marketplace behaviour.
Define
Translate insight into a creative brief: hierarchy, tone of voice and the emotional register of luxury confectionery.
Design
Craft modular A+ and brand-store systems — cinematic frames, refined typography and gold-forward art direction.
Deliver
Localize, QA and deploy across Amazon and Noon — with seasonal variants ready for every gifting peak.
07 — Selected Projects
A collection of mini case studies.
Every project is a destination. Click through to explore the full story — from creative challenge to final outcome.

