E-COMMERCE · 2026
01 Overview
Directed the regional creative for Galaxy S26 Series — a form-factor that demanded a story format as ambitious as the hardware.
02 Challenge
Communicate the fold experience without motion, on static marketplace templates that cap layout freedom and file weight.
03 Solution
Designed a paired-frame system that simulated the fold action across sequential A+ modules — creating the illusion of motion through composition.
The Result
Set a new internal benchmark for foldable storytelling adopted by neighbouring regional teams.
4MENA Markets
3Products
2Retail Platforms